Dolby
· Atmos Music Pitch
Remix at the Sound Object Level
Music like never before.
Remix with sound objects in real time.
Dolby Atmos redefined the cinematic landscape in 2012 by treating audio not as fixed channels, but as fluid, coordinate-driven sound objects moving through 3D space.
Born as an internal passion project during Dolby’s annual IdeaQuest festival, AMP (Atmos Music Project) envisioned bringing that same revolutionary acoustic fidelity to mobile devices—empowering listeners and producers to deconstruct, spatialise, and remix master stems on the fly.
Client / LAB
Dolby Laboratories
(IdeaQuest Exploration)
ROLE
Lead Motion & Interaction Designer ·
Prototyping & Sound Architecture
Evolutionary Arc
2012 IdeaQuest Concept →
2017 Live Club Integration →
Global Commercial Platform Launch
Dolby Labs
Feature Overview
A proprietary, stem-encoded interactive file format designed to surpass legacy stereo MP3s.
Atmos EQ & Stem Muting
Surgical, stem-level isolation for instant, one-tap instrumental and a cappella extractions.
Drag-and-drop sonic objects onto a synchronized multi-track timeline (The Slipstream).
Intuitive gestural staging to position and animate sound objects across a 360° spatial field.
PLATFORM PROGRESSION
From an IdeaQuest spark to industry standard
Project Overview
An internal passion project pitched during Dolby’s annual IdeaQuest incubator.
Proposed .amp: a stem-encoded interactive file format designed to replace static stereo MP3s.
Planting the Seeds
A suite of multi-tier concepts that laid the groundwork for the commercial Dolby Atmos Music platform unveiled in 2018.
Long Term Impact
Demonstrated the commercial and creative potential of Atmos for music enthusiasts—marking a paradigm shift from Atmos’s 2012 theatrical cinema origins.
LOREM ISPO
Lorem ipsum dolor sit amet, consectetur
Contextual Scenario
A designer is tasked with exploring rapid aesthetic variations for a new concept by remixing cues from iconic collaborations.
Innovator Need
Locate and apply specific material textures, embroidery, and swoosh details from historical prototypes without rebuilding complex CAD geometry from scratch.
Iterate with Style Drop
Select an asset from the component vault, drop it canvas, and generative rendering harmonizes lighting, scale, and stitch tension instantly.
Contextual Scenario
A designer is tasked with exploring rapid aesthetic variations for a new concept by remixing cues from iconic collaborations.
Innovator Need
Locate and apply specific material textures, embroidery, and swoosh details from historical prototypes without rebuilding complex CAD geometry from scratch.
Iterate with Style Drop
Select an asset from the component vault, drop it canvas, and generative rendering harmonizes lighting, scale, and stitch tension instantly.
Contextual Scenario
A designer is tasked with exploring rapid aesthetic variations for a new concept by remixing cues from iconic collaborations.
Innovator Need
Locate and apply specific material textures, embroidery, and swoosh details from historical prototypes without rebuilding complex CAD geometry from scratch.
Iterate with Style Drop
Select an asset from the component vault, drop it canvas, and generative rendering harmonizes lighting, scale, and stitch tension instantly.
Contextual Scenario
A designer is tasked with exploring rapid aesthetic variations for a new concept by remixing cues from iconic collaborations.
Innovator Need
Locate and apply specific material textures, embroidery, and swoosh details from historical prototypes without rebuilding complex CAD geometry from scratch.
Iterate with Style Drop
Select an asset from the component vault, drop it canvas, and generative rendering harmonizes lighting, scale, and stitch tension instantly.